Growth is exciting—it means your Outschool organization is on the right track. But as enrollments increase and your offerings expand, managing operations efficiently becomes crucial. Without the right systems in place, scaling can quickly feel overwhelming.
Scaling your operations isn’t just about adding more classes or teachers; it’s about creating sustainable processes that ensure long-term success. From onboarding additional teachers to streamlining internal workflows, scaling effectively sets the foundation for continued growth.
In this module, you’ll learn practical strategies to manage growth, including onboarding new teachers, developing efficient processes, and using data to optimize your offerings. By the end, you’ll have a roadmap for building a scalable, efficient organization ready to thrive.
Leveraging the 8 Strategies for Growth
The 8 Strategies for Growth provide a framework for scaling your organization strategically. We covered them in our video, which you will find in The Growth Ignition Blueprint.
- Focus on High-Performing Classes: Identify which classes bring in the most enrolments and expand those offerings.
- Experiment with New Formats: Try different formats like one-on-one sessions or advanced-level courses.
- Build a Class Portfolio: Create a balanced mix of topics to appeal to a wide range of learners.
- Optimise Pricing: Use tiered pricing or special promotions to attract both budget-conscious and premium customers.
- Invest in Marketing: Allocate resources to boost visibility and attract new learners.
- Encourage Referrals: Offer incentives for families who refer others to your classes.
- Monitor Trends: Stay updated on Outschool trends to ensure your offerings remain relevant.
- Gather Feedback: Use learner and parent feedback to continuously improve your classes.
Streamlining Internal Processes
Efficient operations are the backbone of a scalable organization. From scheduling to communication, having clear processes in place saves time and reduces stress. While each organization is different, there are a few key areas that are most optimized. Your organization might be optimizing them as well.
- Scheduling: Use tools to automate or streamline class scheduling, ensuring availability matches in-demand times.
- Communication: Remember our First Class Five? It’s all about steller communication.
- Class Updates: Develop a system for regularly updating class descriptions, pricing, and schedules to reflect market trends and review feedback.
Tools to Consider
Platforms like Google Workspace or project management tools such as Trello or Asana can help you track tasks, schedules, and updates efficiently. To help you out, we have created a basic Organization Tracking Template.
Using Data to Optimise Offerings
Data is one of your most valuable resources when scaling. Tracking enrollment trends and learner preferences allows you to refine your offerings and focus on what works. Regularly reviewing data helps make decisions that drive growth and learner satisfaction.
How to Use Data Effectively
- Track Enrolments: Identify which classes are most popular and why.
- Analyse Feedback: Review learner and parent feedback to pinpoint strengths and areas for improvement.
- Adjust Offerings: Use insights to update class topics, formats, and schedules to align with demand.
Scaling your operations doesn’t have to be daunting. With the right systems, team, and strategies in place, you can manage growth effectively while maintaining the quality and consistency your organization is known for.
